About The Consultants

About The Consultants

The Consultants traces its origins to 1971 in trading and business consultancy. Today, the same core idea has expanded into business strategy, markets, artificial intelligence, digital transformation, venture building and private advisory.

What stayed the same

Independent thinking, commercial focus, decision support and a direct relationship with real business outcomes.

What changed

The tools, markets and technologies. The consultancy now works across traditional business, digital business, AI, automation, new ventures and modern financial markets.

Positioning

Old enough to have history. Modern enough to keep changing.

The Consultants is intentionally structured as a modern umbrella for advisory, experimentation and venture creation while keeping specialist brands separate when their audiences and purposes differ.

Consulting

We advise.

Strategy, markets, transformation and high-impact decisions.

Labs

We experiment.

AI, automation, fintech concepts, digital products and emerging models.

Ventures

We build.

Selected concepts can move from idea to operating business.

Leadership & Strategic Development

Dr. Mourad Awad

CEO of The Consultants since 2012Strategic Development ConsultantCreator of the Zero-Up Tier Structure
View Dr. Mourad Awad’s Profile →
Proprietary Framework

Zero-Up Tier Structure

Dr. Mourad Awad created the Zero-Up Tier Structure as a strategic development framework for individuals and institutions, combining assessment, strategic direction, operational structure and measurable progression.

Learn about the Zero-Up Tier Structure →